Is Article Marketing Dead?
Lately I’ve been reading a lot of stuff online saying that the “old school” ways of internet marketing are dead. Of course at the top of that list is article marketing.
Article marketing, for the “uninitiated”, is the practice or writing – or outsourcing – articles about your niche or product, and submitting them to ‘article directories’ such as Ezinearticles in order to attract readers and add new links to your website.
I wondered if this could be true. Having a background in both multi-level marketing AND internet marketing I figured it wouldn’t be too hard to find out the truth.
What I found out shocked me!
After talking to MLMer’s, and home based or small business owners of all different kinds I found out the truth.
Article marketing is only dead if you’re not using it! haha I know that doesn’t make much sense but go with me…
The people I spoke with who were USING article marketing loved it! It might not be the only thing they are doing online (in most cases not) but they wouldn’t stop doing it for anything.
Article directories are also doing very well and how could that be if article marketing doesn’t work?
The people I spoke to who weren’t using article marketing of course told me it was an old tired method and to forget about it and start doing other things to market my business…
Now this is just me… but if you want to find out if something works or not wouldn’t you talk to the people who are actually doing it? Just makes good sense to me.
So what’s the final verdict?
NO article marketing is NOT DEAD it’s still alive, very well and working like crazy for the people who are actually using it.
I will add one more thing… article marketing really works at it’s very best when it’s coupled with well written informative articles. If you’re putting out junk with no real value you’re not going to get the full benefit of article marketing. When you do it the right way though, there is nothing like it for generating prospects every single month without fail!
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